A trailer is a short advert made prior to a film to promote it, and we have been given the option of making a teaser trailer or a feature length trailer. A teaser trailer is shorter, and gives away less of the film, and is generally released a lot longer before a feature length trailer. A feature length trailer gives away more of the plot, released closer to the release date.
Looper
Looper being an action film means it will provide very helpful ideas for us. The production logo in this trailer was very interestingly used, it only appeared on screen for a small amount of time but left a lasting effect.
The titles were also interesting, they synced up with the sound, something we included in our last production with the titles, and we would like to do it again, especially due to the action genre. We also liked the simplicity of it, with the light background contrasting against the black letters, and the small amount of movement with the letters.
The opening to the trailer was also interesting, the clip used was from later in the film and provided some context for the trailer, an interesting style that we could use. The non-diagetic sound used in the trailer was also very good, it once again synced up with what was on screen, and it was very loud and fast in general.
Man of Steel
Once again, the titles were very interesting. We would like to use titles like this in our film, as it would reflect the genre quite well.
The Master trailer featured an interesting use of sound. At the beginning, there is a slow, pounding sound and it is revealed that it is a man slamming his fists against the table. This repetitive sound slowly speeds up and is continued through out the trailer. This is a very interesting style of editing and use of sound so would be a unique feature to include in our trailer.
The typical use of a voice over was also used, and the dialogue was synced with one of the clips, which was interesting to this style of editing. The use of this technique also helps provide context for trailer, giving a background on the story
The titles were also interesting, they synced up with the sound, something we included in our last production with the titles, and we would like to do it again, especially due to the action genre. We also liked the simplicity of it, with the light background contrasting against the black letters, and the small amount of movement with the letters.
Man of Steel
Once again, the titles were very interesting. We would like to use titles like this in our film, as it would reflect the genre quite well.
As this is a teaser trailer, it doesn't show the names of the actors, just the directors and the release date. This style teases the fans of the directors, rather than the actors.
We also like the style of the clips used. The film is of action/comic book genre, but there is very little action in the trailer. This style is used more in a teaser trailer, rather than a feature trailer.
The Master
The Master trailer featured an interesting use of sound. At the beginning, there is a slow, pounding sound and it is revealed that it is a man slamming his fists against the table. This repetitive sound slowly speeds up and is continued through out the trailer. This is a very interesting style of editing and use of sound so would be a unique feature to include in our trailer.
The typical use of a voice over was also used, and the dialogue was synced with one of the clips, which was interesting to this style of editing. The use of this technique also helps provide context for trailer, giving a background on the story
We personally didn't like this trailer much, it didn't give away much of the film, and didn't entice us much, but there were some nice shots like the one above.
Robocop
Robocop was a fairly unique teaser trailer, as it wasn't clips of the film, but rather a fake advertisement for Omnicorp, a company in RoboCop, so it was a bit tongue-in-cheek. This style is very effective for teaser trailers. It gives an insight into aspects of the film, and provides context for potential viewers. It would be an interesting thing to do in our trailer, as we could provide a lot of the back story to our plot line.
The Human Centipede II
Once again, this teaser trailer is very unique and interesting. Rather than showing clips, the producers of the film invited members of the public to watch the film in a van probably in the film. The teaser consists of clips from the viewers, and this technique is used to show how scary this horror film actually is. This teaser reminded me of Paranormal Activity, and this style of trailer is used effectively in this teaser.
The Campaign
The Campaign is a comedy film, and features very little titles. This style, we feel, is very common in comedy trailers and teaser trailers in general. This teaser in particular is very short, only 1 minute, and in our opinion this trailer isn't very effective as it is too short. We think that comedy films need to have a lot of the punchlines in to tease the viewers. This trailer takes a while to get going and only really features two or three jokes.
Overall, all of these trailers and teasers feature titles, so more than others. They also feature a release date, most don't feature the actors names but they do feature the directors name. The action teasers feature usual conventions of action films, fast paced editing and fast, loud soundtracks. The horror films are very indirect, and feaure very little of the film. Finally, the comedy film features some of the better jokes from the film to entice the audience and give the impression that the film is full of laughs. It is important that we stick to normal conventions for action films, the genre we are looking to produce, but also be unique and exciting so that our trailer will be a good advert for our film.
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